Objective: HCD was commissioned to design a series of corporate brochures that would strengthen Daly Renewables’ position as industry leaders in domestic renewable energy solutions throughout Ireland.
Strategy:
Through comprehensive research, we identified Daly Renewables’ unique value: their unmatched expertise in designing and implementing renewable energy solutions for both new builds and retrofits throughout Ireland. In addition to their technical know-how, Daly excels at coordinating and advising on-site trades, from architects to electricians, ensuring seamless integration of renewable technology for maximum energy efficiency and cost savings.
With this approach, we created a custom set of icons to highlight the business’s core unique selling points, making them instantly recognisable across all materials – from brochures to social media posts. Additionally, we highlighted Daly’s product and service offerings through detailed case studies, showcasing their expertise while also serving as educational tools. This approach helped inform and engage their audience, driving high-intent leads.
Results:
The brochures now serve as valuable marketing tools at industry events and client consultations, contributing to Daly Renewables’ sustained growth and leadership in the sector.